Event Planning

Planning an event can be one of the most interesting and exciting projects that student organizations undertake. It can also provide some excellent concrete transferrable skills that will prepare participants for the future.  If event planners follow some simple guidelines and answer some simple questions, the process can run very smoothly and be a positive experience.


 

Identify your PALS: Three important items

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Identify your PALS: Three important items

Purpose

Purpose: Why does the organization want to hold an event?

  •  Is it a fundraiser?
  • To raise awareness?
  • Just for fun?

Audience

Audience: Who is the event for?

  • Is it for org members only?
  • Is it open to all students?
  • Is it open to the community?

Leadership

Leadership: Who will be in charge of the planning process?

  • Is it an individual or a committee?
    • How much authority does the individual or committee hold?
  • Do the officers or other organization members need to approve their decisions?
  • Will other organizations be co-sponsors of the event?

Step 2: Three Ws

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Step 2: Three Ws

What?

What kind of event will be held?

  • Will there be a speaker?
  • Will there be games?
  • What will the event be named?

Where?

Where could the event be held?

  • Will this be indoors or outdoors?

    • If outdoors, what happens if the weather doesn't cooperate? (We're in Minnesota, after all)

     

When?

When are the preferred dates and times for the event?

  • Identify multiple options to optimize for maximum attendance